The Two Permission-Marketing Strategies for Consumers to Control Their Inclusion

question 32

True/False

The two permission-marketing strategies for consumers to control their inclusion on email lists are optional and non-optional.

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Definitions:

Accommodation Strategy

A conflict resolution method where one party gives in to the wishes or demands of another, often used to preserve harmony.

Alienates

Causes someone to feel isolated or estranged from others or a group.

Discourages

Actions or factors that reduce motivation or inclination towards a certain behavior or action.

Accommodation Strategy

An approach in conflict resolution where one party meets the needs of the other party while neglecting their own interests.