Media Planning Means Collecting Data from Different Sources

question 14

Multiple Choice

Media planning means collecting data from different sources.The three main sources of information media planners access are:

• A)creative sources,marketing sources and media sources
• B)accounting sources,marketing sources and creative sources
• C)management sources,marketing sources and financial sources
• D)marketing sources,public relations sources and financial sources
• E)financial sources,media sources and creative sources