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Case-Based Critical Thinking Questions
Case 12-1
Chantal is building a kiosk-based Excel application.She wants to make some modifications to the screen elements in order to keep users from being distracted by parts of the application that are irrelevant to her application.She turns to Jason for guidance as she knows he built a similar solution earlier this year.
-If Chantal hides a screen element that is part of the worksheet,where is that screen element hidden?
Response
The reaction or answer provided following a particular stimulus, inquiry, or situation.
Reinforcement
In the context of behavior, it is the process of encouraging or establishing a pattern of behavior through rewards or consequences.
Stimulus Discrimination
The ability of an individual to differentiate between similar stimuli and respond appropriately to each, often used in marketing to distinguish a brand from its competitors.
Cognitive Dissonance
The mental discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time, leading to alteration in one of the attitudes, beliefs, or behaviors to reduce the discomfort.
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