Examlex
Click the ____ button to sort from A to Z or from low to high.
Choosing a Segment
involves selecting a specific part of the market to focus on, based on certain criteria like demographics or behavior.
User Persona
A semi-fictional character created by businesses to represent the different user types that might use a service, product, site, or brand in a similar way.
Guide Decision Making
The process of making choices by identifying a decision, gathering information, and assessing alternative resolutions.
User Personas
Fictional characters created to represent the different user types within a targeted demographic, psychographic, or behavior set that might use a site, brand, or product in a similar way.
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