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Discuss the views of functionalist and conflict theorists regarding social institutions.
Social Lock-In
A situation where users become dependent on a social network or platform, making it difficult for them to leave due to the cost or loss of connections.
Statuscasting
The act of broadcasting personal updates and milestones across social media platforms to inform and engage one's network.
Message Internalization
The process by which individuals consciously accept and integrate a message or value into their belief system.
Brand Personification
The marketing strategy of giving human traits or characteristics to a brand, making it more relatable or appealing to consumers.
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