According to the Course Text,globalization of the Last 25 Years

question 98

Multiple Choice

According to the course text,globalization of the last 25 years is linked to

• A) the new international division of labour and internationalization of finance.
• B) the end of neocolonialism.
• C) the emergence of new technology systems and the fall of Europe.
• D) the end of neocolonialism and the rise of the West.
• E) a decrease in the homogenization of consumer markets.

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Definitions:

Meganational Strategy

A corporate strategy that involves operating in multiple countries around the world and coordinating marketing, production, and other business activities on a global scale. (Note: This term is not commonly used and might refer to what is traditionally known as a multinational or global strategy.)

Transnational Strategy

A business strategy that involves operating in several countries while optimizing flexibility and local responsiveness.

Knowledge Flow

The process through which information and expertise are disseminated within and between organizations, teams, or individuals.

Locally Responsive

A strategy where a company adapts its products, services, and business practices to meet the needs and preferences of local markets.