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Rate of Return
The gain or loss of an investment over a specified period, expressed as a percentage of the investment's initial cost.
Target Cost Approach
A pricing method where the selling price is set first, and then the target cost is determined by subtracting a desired profit margin.
Markup
The amount added to the cost of goods to cover overhead and profit, determining the selling price.
Selling Price
The amount of money charged for a product or service, determined by adding a profit margin to the product cost.
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