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In the Elaboration Likelihood Model, Two Types of Persuasive Communications

question 114

Multiple Choice

In the elaboration likelihood model, two types of persuasive communications can be used. These are the central route and the ________ route.


Definitions:

Salary

The amount of money paid to an employee at regular intervals for their services.

Raise

To increase to a higher position or level; in mathematics, it often refers to exponentiation.

Sum

A mathematical process of adding numbers together to get their total amount.

Infinite Series

A series that continues indefinitely, represented by an infinite sum of terms.

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