Examlex
The ongoing normal creation and destruction of jobs creates
Customer-Brand Encounters
Interactions between a customer and a brand that can influence the customer's perception and loyalty towards the brand.
Media Investments
Financial commitments made in various media channels, such as television, digital, print, and radio, for the purposes of advertising and marketing.
Zero Moment Of Truth
The point in the buying process when a consumer researches a product before making a purchase decision.
Content Marketing
An approach in marketing that concentrates on producing and disseminating content that is both useful and relevant, aiming to engage and maintain a specific audience group.
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