-In the above figure, a movement from point B to point C represents
Definitions:
Product Strategies
The planning and execution of decisions related to a company's product mix, development, branding, and positioning to meet customer needs and achieve competitive advantage.
Promotion Strategies
Tactics employed by businesses to inform, persuade, and remind customers about products or services to influence their purchasing decisions.
Dumping
The practice of exporting goods to another country at prices lower than the home market price, often considered unfair competition and subject to anti-dumping measures.
Parallel Importing
The importation of legally produced goods without the permission of the intellectual property owner, usually to exploit price differences between markets.
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