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What is sporulation? What triggers sporulation? In bacteria that form endospores generally only a fraction of the total population sporulate and the process takes over eight hours. Explain why it would be harmful for the whole population to sporulate. Is it better to continuously form spores or wait to sporulate when conditions become unfavorable?
Peripheral Route
A method of persuasion that relies on superficial cues rather than the merit of the argument itself, often found in the Elaboration Likelihood Model of persuasion.
Sleeper Effect
A delayed increase in the persuasive impact of a message, where its influence grows stronger with time after its initial presentation.
Discontinuity Effect
The finding that groups are more extreme, and often more hostile, than individuals.
Pique Technique
A persuasion strategy that aims to capture people's interest by making a unique or unusual request.
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