Which of the Following Is a Possible Response That a Retailer

question 3

Multiple Choice

Which of the following is a possible response that a retailer could make to a trade promotion?

• A) Pass through some or all of the promotion to customers to spur sales.
• B) Pass through very little of the promotion to customers but purchase in greater quantity during the promotion period to exploit the temporary reduction in price.
• C) Shift inventory from the retailer to the customer.
• D) A and B only

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Definitions:

Wilhelm Preyer

A German scientist recognized for his contributions to the study of child development and for being a pioneer in the field of developmental psychology.

Frequency

The rate at which something occurs over a particular period of time or in a given sample.

Plasticity

The brain's ability to change and adapt as a result of experience, including the formation of new neuronal connections.

Development

The process of growth or progression through a sequence of physical, psychological, or emotional changes.