The Preferable Supply Chain Strategy for a Firm That Sells

question 28

Multiple Choice

The preferable supply chain strategy for a firm that sells multiple products and serves customer segments with very different needs is to

• A) set up independent supply chains for each different product or customer segment.
• B) set up a supply chain that meets the needs of the highest volume product or customer segment.
• C) tailor the supply chain to best meet the needs of each product's demand.
• D) set up a supply chain that meets the needs of the customer segment with the highest implied uncertainty.
• E) set up a supply chain that meets the needs of product with the highest implied uncertainty.

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