What Is the Term for an Organization's On-Going Efforts to Create

question 54

Multiple Choice

What is the term for an organization's on-going efforts to create positive relationships with its consumers,employees,suppliers,the community,the general public,and the government?

• A)publicity
• B)advertising
• C)public relations
• D)sales promotion

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Definitions:

Abolitionist Ranks

Individuals and groups actively involved in the movement to end slavery and the slave trade throughout the 18th and 19th centuries.

Kansas-Nebraska Act

1854 law sponsored by Illinois senator Stephen A. Douglas to allow settlers in newly organized territories north of the Missouri border to decide the slavery issue for themselves; fury over the resulting repeal of the Missouri Compromise of 1820 led to violence in Kansas and to the formation of the Republican Party.

Republican Party

A major political party in the United States, typically associated with conservative and right-leaning policies, emphasizing limited government and individual freedoms.

Mexican War

A conflict between the United States and Mexico from 1846 to 1848, resulting in the U.S. acquiring territories in what is now the southwestern part of the country.