Which of the Following Is a Set of Processes for Creating,communicating,and

question 27

Multiple Choice

Which of the following is a set of processes for creating,communicating,and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders?

• A)intrapreneurship
• B)utilization
• C)marketing
• D)production

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Definitions:

Buzz

Refers to the communication and excitement generated around a brand, product, or event through word-of-mouth or other channels, contributing to its visibility and potential success.

Hype

intensive promotional activities and advertising designed to create excitement or anticipation.

Authentic

Genuine or original, not copied or influenced by something else, often used in relation to products, experiences, or actions.

Pertinent Questions

Relevant or appropriate inquiries that are directly related to the subject at hand, aimed at eliciting information, clarifying doubts, or facilitating decisions.