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_____ insurance provides a financial payout if specified employees of a business become disabled or die.
SPIN Approach
A sales technique that focuses on understanding the Situation, Problem, Implication, and Need-payoff to effectively sell a product or service.
Customer Benefit Approach
A sales strategy that focuses on emphasizing the advantages and positive outcomes a customer will gain from a product or service.
Prospect's Response
The reactions or replies given by a potential customer during a sales interaction, which can range from interest to objection.
SPIN Approach
A sales technique based on four types of questions—Situation, Problem, Implication, Need-payoff—aimed at guiding a potential customer through the decision-making process.
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