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Utility analysis is used to determine which benefits will be included in the compensation system.
Universal Symbols
Universal symbols refer to icons or signs that are widely recognized across different cultures and societies, conveying particular messages or information without the need for text.
Symbolic Concepts
Ideas or things that represent specific meanings, values, or ideas beyond their literal sense, often used in marketing to convey messages about a brand.
Demographic Pattern
Demographic pattern refers to the statistical characteristics and trends of a specific population, including age, gender, income, and education, which can influence consumer behavior and market dynamics.
Psychographics
Characteristics of consumers, such as lifestyle, values, and attitudes, that impact their buying behaviors.
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