An Advantage of Using Mail Interviews to Collect Research Data

question 21

True/False

An advantage of using mail interviews to collect research data is the ability to control the interviewing environment.

---

Definitions:

Prospect

A potential customer or client who has been identified as having the interest and ability to purchase a product or service.

Trial Close

A sales technique involving asking a prospect a question that assumes they are ready to make a purchase decision, used to assess readiness to buy.

Experienced Salespeople

Individuals who have a significant amount of knowledge and skills acquired through years of working in sales positions, enabling them to effectively understand and meet customer needs.

Prospect's Attitude

The mental state, view, or feelings a potential customer holds towards a product, service, or proposal being offered.