Examlex
Pretesting is the testing of the questionnaire on a small sample of respondents for the purpose of improving the questionnaire by identifying and eliminating potential problems before using it in the actual survey.
Price-Taker
A price-taker is a market participant that cannot influence the price of a good or service and must accept the prevailing market price.
Price-Maker
An entity, such as a firm, that has the ability to influence the price of goods or services it sells, typically due to lack of competition.
Perfect Competitor
A theoretical market structure where many firms sell identical products, with no single seller able to influence market prices, ensuring maximum efficiency.
Withholds Output
A strategy where a firm or supplier limits the supply of a product to increase demand or prices.
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