The American Customer Satisfaction Index Is a National Measure of Satisfaction

question 60

True/False

The American Customer Satisfaction Index is a national measure of satisfaction with quality that provides a resource for examining the differences in satisfaction among customers of different industries by their demographic and socioeconomic characteristics.

---

Definitions:

Physical Models

Physical models are tangible representations that mimic the properties, behaviors, or functions of real-world objects or systems.

Prototypes

Early sample, model, or release of a product built to test a concept or process, serving as a thing to be replicated or learned from.

Virtual Reality

A visual form of communication in which images substitute for reality and typically allow the user to respond interactively.

Make-or-buy Decision

A strategic choice faced by companies to either manufacture a product internally or purchase it from an external supplier.