Examlex
Two samples that are not experimentally related are called dependent samples.
New Buy
Refers to a purchasing situation where a buyer acquires a product or service for the first time, involving more research and decision-making effort.
Buying Center Culture
The set of behaviors, beliefs, and values that influence how a company's purchasing decisions are made.
Consensus
Agreement achieved by a group as a whole, where all members support the decision even if it is not their first choice.
Modified Rebuy
A purchasing situation in which a company buys goods that have been previously purchased but requires some modification or change to specifications, suppliers, or terms.
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