Examlex
Event procedures are always Sub procedures.
Formula Selling
A structured sales technique where the salesperson uses a predetermined set of steps or a script designed to lead a potential customer to make a purchase.
Adaptive Selling
A sales technique where the salesperson adjusts their selling behavior based on the nature of the sales situation and the customer's needs.
Need-Satisfaction
A marketing concept focusing on identifying and fulfilling the specific needs or desires of customers to enhance satisfaction and loyalty.
Selling Situation
The environment and context in which a sales transaction takes place, including factors like customer needs, competition, and market conditions.
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