Examlex
Which of the following concepts refers to a social group that people use as a point of reference in making evaluations or decisions?
SELL Sequence
A sales technique that involves showing the feature, explaining the advantage, leading to the benefit, and letting the customer see themselves using the product.
Energy Efficiency
The practice of using less energy to provide the same service or achieving a task, leading to reduced energy consumption and expenses.
Sales Presentation
A formal meeting or pitch where a salesperson showcases a product or service to potential buyers, aiming to secure a sale.
Psychological Factors
Elements of human behavior such as motivation, perception, learning, beliefs, and attitudes that influence consumers' buying decisions.
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