What Is the Purpose of a Business Case and What

question 6

Essay

What is the purpose of a Business Case and what are the characteristics of a good Business Case?

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Definitions:

Political Consequences

The outcomes or results stemming from political actions, decisions, policies, or events that can affect the governance, direction, and society of a community or nation.

Bias

Bias is a tendency or inclination, often unconscious, towards or against something or someone, which can influence judgement or behavior without objective reasoning.

Fairness Doctrine

A former policy of the Federal Communications Commission that required broadcasters to present controversial issues of public importance in a manner that was, in the Commission’s view, honest, equitable, and balanced.

Right of Rebuttal

The opportunity to defend oneself or respond to criticisms or accusations, often in a legal or public forum.