-Refer to the Graph in the Exhibit

question 16

Multiple Choice

$$\begin{array} { | c | c | c | c | } \hline { \text { Poland } } & & { \text { Canada } } \\\hline \begin{array} { c } \text { tonnes of } \\\text { wheat per day }\end{array} & \text { t-shirts per day } & \begin{array} { c } \text { tonnes of } \\\text { wheat per day }\end{array} & \text { t-shirts per day } \\\hline 20 & 0 & 100 & 0 \\\hline 18 & 80 & 90 & 100 \\\hline 16 & 160 & 80 & 200 \\\hline 14 & 240 & 70 & 300 \\\hline 12 & 320 & 60 & 400 \\\hline 10 & 400 & 50 & 500 \\\hline 8 & 480 & 40 & 600 \\\hline 6 & 560 & 30 & 700 \\\hline 4 & 640 & 20 & 800 \\\hline 2 & 720 & 10 & 900 \\\hline 0 & 800 & 0 & 1000 \\\hline\end{array}$$
-Refer to the graph in the exhibit.What is the opportunity cost of 1 t-shirt in Poland?  

• A) 1/40 of a tonne of wheat 
• B) 3/4 of a tonne of wheat 
• C) 1 tonne of wheat 
• D) 2 tonnes of wheat

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Definitions:

Product Knowledge

An understanding of a product’s features, benefits, applications, and potential limitations, crucial for effective marketing and sales strategies.

Routine Problem Solving

A decision-making approach used for frequently encountered, low-involvement purchase decisions, involving minimal effort and consideration.

Consumer Touchpoints

A marketer’s product, service, or brand points of contact with a consumer from start to finish in the purchase decision process.

Purchase Decision Process

The stages consumers go through before, during, and after making a purchase, including recognition of needs, information search, evaluation of alternatives, purchase decision, and post-purchase behavior.