Fact Pattern 7-2

question 49

Multiple Choice

Fact Pattern 7-2. CallTalk Corporation,a smartphone and phone-time seller,chooses to use and register "calltalk" as its domain name. Later,CallTalk's less successful competitor,CellTalk Company,chooses to use and register "caltalk" (an intentional misspelling of "calltalk") as its domain name. Still later,Call&Talk,Inc.,uses the domain name "callltalk" (also a deliberate misspelling of "calltalk") without CallTalk's authorization,to sell pornographic phone conversations.
-Refer to Fact Pattern 7-2. Call&Talk's use of the domain name "callltalk," without CallTalk's authorization,to sell pornographic phone conversations,is

• A)a legitimate marketing technique.
• B)a fair use.
• C)a license.
• D)trademark dilution.

---

Definitions:

Customizing Products

The process of modifying or tailoring products and services to meet specific customer preferences or requirements.

Human Capital

The skills, knowledge, and experience possessed by an individual or population, viewed in terms of their value or cost to organizations.

Strategic Objectives

Long-term goals that an organization seeks to achieve to fulfill its mission and vision.

Organization Determination

The process by which an organization defines its intentions and establishes the strategies and actions necessary to achieve its goals.