Significant Business Develops in Spain for Graphic Comix, Inc

question 28

Multiple Choice

Significant business develops in Spain for Graphic Comix, Inc., a U.S. firm. Graphic Comix appoints Comicas Graphico, Ltd., a Spanish firm, to act as Graphic Comix's marketing representative in Spain. This is

• A) ​a joint venture.
• B) ​franchising.
• C) ​indirect exporting.
• D) ​licensing.

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Definitions:

Costae

The plural form of costa, referring to ribs, which are long curved bones forming the rib cage.

Xiphoid Process

A small cartilaginous projection at the lower end of the sternum, which becomes bony in older adults.

Sternal Body

The main, long part of the sternum (breastbone) to which the rib cartilage attaches.

Vendors

Entities or individuals that sell products or services, playing a crucial role in business supply chains and procurement processes.