Which of the Following Purposes Does Creativity Serve in Advertising

question 54

Multiple Choice

Which of the following purposes does creativity serve in advertising? 

• A) It makes people work in a structured manner. 
• B) It creates competing agendas in an agency. 
• C) It gives meaning to a brand by making emotional connections with consumers. 
• D) It makes people timid so that they can contribute more to work.

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Definitions:

UCC

The United States has implemented the Uniform Commercial Code, a wide set of legal principles, to govern commercial exchanges.

Consideration

In contract law, something of value given by both parties to a contract that induces them to enter into the agreement to exchange mutual performances.

Valid Consideration

A component of contract law that ensures all parties involved agree to give or do something of value in exchange for a benefit.

Bilateral Contract

A promise exchanged for a promise.