Copywriting for Digital/interactive Media

question 95

Multiple Choice

Copywriting for digital/interactive media: 

• A) involves methods the same as those of other media. 
• B) means something significantly different than it does in traditional one-way media. 
• C) has been influenced by its background in linguistics. 
• D) tends to be static and unchanging.

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Definitions:

Partially Disclosed Principal

In a transaction context, this refers to a situation where the agent reveals the existence of a principal but does not disclose the principal's identity to the third party.

Mixed Motive Contract

A contract where parties have multiple intentions or purposes behind entering the agreement, not solely based on commercial transactions.

Contract

A legally binding agreement between two or more parties, enforceable by law, with obligations and conditions that need to be fulfilled.

Contract Law

The branch of law dealing with the formation, interpretation, and enforcement of agreements between parties.