The Core of Social Media Is

question 108

Multiple Choice

The core of social media is: 

• A) consumer privacy and confidentiality. 
• B) the convenience it provides to direct marketing. 
• C) the security of individual and brand identity. 
• D) individual empowerment and democratization of knowledge.

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Definitions:

Adverse Selection

A situation where asymmetric information results in high-risk individuals being more likely to participate in an exchange, leading to a market failure.

Health Insurance

A type of insurance coverage that pays for medical and surgical expenses incurred by the insured, often including preventive care, and sometimes dental and vision benefits.

Adverse Selection

A situation where buyers and sellers have different information, leading to the market being dominated by inferior products because higher quality products are squeezed out.

Free Markets

Economic systems in which the prices for goods and services are determined by the open market and consumers, without government intervention.