Corporate Image Advertising Focuses on Enhancing the Overall Image of a Firm

question 109

True/False

Corporate image advertising focuses on enhancing the overall image of a firm among important constituents such as customers,employees,and the general public.

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Definitions:

Consideration

in contract law, refers to something of value given by both parties to a contract that induces them to enter into the agreement to exchange mutual performances.

Merchant

An individual or company engaged in the business of buying and selling goods or services with the intent of making a profit.

Insanity

A mental disorder so severe that it prevents someone from having legal capacity or from being held responsible for their actions, often used as a defense in criminal trials.

Legal Effect

The consequences that a law or legal action imposes on the rights, status, or obligations of the parties involved.