Compared to a Proactive Strategy,a Reactive Strategy Is More Difficult

question 50

Multiple Choice

Compared to a proactive strategy,a reactive strategy is more difficult for public relations staff to organize and prepare because it: 

• A) cannot implement input suggested by the staff. 
• B) is triggered by events that are unpredictable. 
• C) must identify the content, rationale, and vehicles related to the overall message. 
• D) it does not involve a public relations audit.

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Definitions:

Acetylcholine

A neurotransmitter involved in many functions, including muscle movement, heart rate, memory, and learning.

Nicotine

A stimulant drug found in tobacco products, which is highly addictive and affects the nervous system.

GABA

A neurotransmitter in the brain that inhibits nerve transmission, playing a key role in regulating neuronal excitability and anxiety.

Acetylcholine

A neurotransmitter in the brain and nervous system important for muscle function, memory, and cognition.