What Is the Most Likely Reason That a Premium Positioning

question 47

Multiple Choice

What is the most likely reason that a premium positioning approach is difficult for a manufacturer to accomplish?

• A) Consumer demand for luxury products fluctuates.
• B) Channel members must match the brand's ideal image.
• C) Buyers of expensive goods require easy product access.
• D) Intra-brand competition levels are typically very high.
• E) Channel function performance levels are difficult to assess.

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Definitions:

Ovum

A female gamete or egg cell involved in reproduction, which when fertilized by a sperm, can develop into an embryo.

Chemical

A substance produced by or used in a chemical process, described by a specific composition of atoms or molecules.

Meiosis

A type of cell division that results in four daughter cells each with half the number of chromosomes of the parent cell, as in the production of gametes and plant spores.

Cell Division

The process by which a cell splits into two or more cells, a fundamental part of growth, development, and repair in organisms.