Why Has the Use of Multiple Channels Become Increasingly Common

question 5

Multiple Choice

Why has the use of multiple channels become increasingly common?

• A) Technological advances make it possible to manage complex channel structures.
• B) Downstream channel members are motivated to represent a supplier's products.
• C) More channels decrease market penetration levels and lower entry barriers.
• D) Interconnected markets make it more difficult to serve customers efficiently.
• E) Decreased competition has driven suppliers to shrink their channels.

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Definitions:

K

The chemical symbol for potassium, a soft, silvery-white metal that is highly reactive with water.

[H+]

The concentration of hydrogen ions in a solution, which is a measure of the solution's acidity.

K

The chemical symbol for potassium, a soft silvery-white alkaline metal that is essential for many biological processes and is used in numerous industrial applications.

[H+]

The concentration of hydrogen ions in a solution, often used to express the acidity of a solution.