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IBM Saw Sales from Small and Medium-Sized Business Grow from $10

question 47

True/False

IBM saw sales from small and medium-sized business grow from $10 million in 1998 to $80 million in 2003.

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Definitions:

Product's Profit Potential

The expected or estimated ability of a product to generate profit or financial gain.

Test Marketing

Introducing a new product in its final form to a geographically limited market to see how well the product sells and to get reactions from potential users.

Competitive Advantage

A condition or circumstance that puts a company in a favorable or superior business position.

Consumer Feedback

Opinions, inputs, and reactions provided by the consumers or end-users of a product or service, serving as valuable insight for companies to improve their offering.

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