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The Real World Feature 7

question 92

Multiple Choice

The Real World feature 7.1 revealed the impact of work stress and ultimate resignation of Pfizer CEO Jeff Kindler. Kindler's sources of stress included all of the following except:


Definitions:

Platform Strategy

A business approach that focuses on creating a foundational service or technology that supports various products, services, or participants.

Complementary Innovation

Innovations that enhance the value or functionality of existing products or services when used together.

Substitute Innovation

New products or services that replace existing ones by fulfilling the same needs or wants in a different or superior way.

RBV Perspective

Resource-Based View; a framework in strategic management that describes how the internal resources of a firm can provide a source of competitive advantage.

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