KlenZing Services,a Pest Control Firm,aims to Increase Customer Loyalty by Offering

question 86

Multiple Choice

KlenZing Services,a pest control firm,aims to increase customer loyalty by offering extra services like fumigation and window cleaning free for three months after an order.Which of the five forces in Porter's model is Klenzing addressing here?

• A)threat of new entrants
• B)bargaining power of suppliers
• C)bargaining power of customers
• D)threat of substitution

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Definitions:

Aldehyde

Organic compounds characterized by the presence of a carbonyl group (C=O) with at least one hydrogen atom attached to the carbon.

Ketone

A class of organic compounds characterized by a carbonyl group (C=O) bonded to two carbon atoms.

Terpene

A large and varied class of organic compounds, produced primarily by a wide variety of plants, known for their strong odors.

Fatty Ester

An organic compound formed by the reaction of a fatty acid with an alcohol, commonly found in lipids and essential for various biological functions.