KlenZing Services,a Pest Control Firm,aims to Increase Customer Loyalty by Offering

question 86

Multiple Choice

KlenZing Services,a pest control firm,aims to increase customer loyalty by offering extra services like fumigation and window cleaning free for three months after an order.Which of the five forces in Porter's model is Klenzing addressing here?

• A)threat of new entrants
• B)bargaining power of suppliers
• C)bargaining power of customers
• D)threat of substitution

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Definitions:

Yerkes-Dodson Law

A theory that suggests there is an optimal level of arousal for the best performance on any task; too little or too much arousal can decrease performance.

REM

Rapid Eye Movement, a phase of sleep characterized by fast and random movement of the eyes, associated with dreaming.

NREM

Non-Rapid Eye Movement sleep, which is characterized by slower brain waves and serves as a period of rest and recovery for the body.

REM Sleep

A phase of sleep characterized by rapid eye movement, during which dreaming frequently occurs and the body undergoes increased brain activity.