When a Prospect Simply Cannot Imagine How a Product Can

question 64

Multiple Choice

When a prospect simply cannot imagine how a product can be used,a salesperson's best strategy is to:

• A)use a product demonstration
• B)convert features to benefits
• C)cover one idea at a time
• D)appeal to more than one sense
• E)use more technical terms

---

Definitions:

Kinesics

The study of body motion or body behavior as a form of nonverbal communication, including gestures, posture, and facial expressions.

Proxemics

The study of human use of space and the effects that population density has on behavior, communication, and social interaction.

Paralinguistics

The study of vocal and non-verbal cues that accompany speech and convey meaning beyond the words themselves.

Verbal Responses

Verbal responses are spoken reactions or replies to stimuli, questions, or interactions, playing a crucial role in communication and therapy.