A(n)_____ Is Defined as Being Comprised of Individuals or Organizations

question 30

Multiple Choice

A(n) _____ is defined as being comprised of individuals or organizations that are interested and willing to buy a good or service to obtain benefits that will satisfy a particular need or want and who have the resources to engage in such a transaction.

• A)industry
• B)firm
• C)market
• D)marketing channel

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Definitions:

Paid Vacations

Employer-provided benefits allowing employees time off work with pay.

Need for Competence

An individual's inherent desire to effectively interact with their environment, demonstrating skillfulness and mastery in their tasks or activities.

Need for Power

A psychological trait described by David McClelland as the desire to influence, teach, or encourage others to achieve.

Need for Affiliation

The desire to form connections with others and be part of a group or community.