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Touch mobile service providers observes that the 55-65 and the 65-plus segment with their high disposable incomes and their ability to devote time to new habits are a lucrative market opportunity for them.So they focus on this segment to increase the usage and penetration of Touch mobile's services.Which of the following demographic descriptors is being used as the basis for this market segmentation?
T-Bills
Treasury Bills, short-term government securities with maturity periods of less than one year, considered as a safe investment.
Bull Markets
A financial market condition characterized by rising prices and investor optimism.
Information Ratio
A measure of a portfolio manager's performance and ability to generate excess returns relative to a benchmark, considering the volatility of those returns.
Residual Standard Deviation
This is a measure used in statistics to estimate the standard deviation of the residuals (errors) from a regression line, indicating how well the model fits the data.
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