What Are the Most Important Factors in Assessing Market Attractiveness

question 79

Essay

What are the most important factors in assessing market attractiveness and competitive position?

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Definitions:

Political Parties

Are organizations that compete for control of government. In the process, they give voice to policy alternatives and rally adult citizens to vote.

Pluralist

Pluralism is a concept that suggests a diverse, multicultural society where multiple groups maintain their distinctive cultural identities while coexisting with one another, often in a democratic framework.

Elite

A group or class of people considered to be superior in status, power, ability, or wealth in a society or organization.

Power Resource Theories

A group of theories arguing that the balance of power among classes and groups determines the outcome of their interactions, including policy decisions.