The Primary Advantage of an Intensive Distribution Strategy Is That

question 71

Multiple Choice

The primary advantage of an intensive distribution strategy is that:

• A)there is better retailer support as more retailers are involved in the channel.
• B)the company doesn't rely on a single channel member for success.
• C)product availability is maximized.
• D)the manufacturer can choose retailers whose clientele match its target market.

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Definitions:

Parties

Social gatherings of invited guests, typically involving eating, drinking, and entertainment, or the entities involved in a legal agreement or transaction.

Audience Benefit

The advantage or positive outcome that the audience gains from engaging with a presentation, product, or service.

Compelling Arguments

Persuasive and strong reasons or evidence presented to convince others of a particular stance, viewpoint, or decision.

Practical Information

Useful and actionable details or data that can be applied in real-life situations.