Examlex
Modified products providing similar performance at lower cost are called product repositionings.
Experiential
Relating to or derived from direct experience; often used in marketing to describe a strategy focused on creating memorable customer experiences.
Consumer-Based
Approaches or strategies focused on understanding and meeting the needs and preferences of consumers.
Brand's Strength
The ability of a brand to maintain market share, loyalty, and awareness among consumers, contributing to its overall equity and value.
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