Which of the Following Market Characteristics Is Most Likely to Be

question 72

Multiple Choice

Which of the following market characteristics is most likely to be associated with the niche marketing strategy?

• A)Slow customer adaptation of new products
• B)Limited potential demand
• C)Homogeneous customer needs
• D)Different applications and benefit segments

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Definitions:

Validity

The extent to which a test or instrument accurately measures what it is intended to measure.

Instrument Used

Refers to the specific tool or device employed in a study, experiment, or assessment to collect data or measure variables.

Validity Evidence

Information or data that supports the accuracy and appropriateness of the inferences made from test scores or other assessment outcomes.

Accumulated Validity

The overall demonstration of a test's validity, based on the aggregation of evidence from multiple studies and sources over time.