DG Corporation Sells Coffee Beans to Various Companies

question 42

Multiple Choice

D.G Corporation sells coffee beans to various companies.The company also has its own coffee houses where it sells brewed coffee directly to consumers.The intermediaries and marketing activities involved in selling to the two set of clients are very different and so the company has appointed separate managers for each section.This is an appropriate illustration of:

• A)franchise management.
• B)functional management.
• C)market management.
• D)client management.

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Definitions:

OTC

Over-the-counter; referring to securities traded in some context other than on a formal exchange.

Proprietorship

A business entity owned and operated by a single individual, with no distinction between the business and the owner.

Personal Liability

The responsibility of individuals to repay debt or fulfill obligations from their own assets, distinct from corporate or shared liabilities.

Limited Liability

A legal structure where a company's owners are protected from personal responsibility for its debts or liabilities beyond their investment in the company.