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What Term Did Simmel Use to Refer to a Group

question 22

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What term did Simmel use to refer to a group that may form an alliance,such as the castaways in the popular reality series Survivor?


Definitions:

Production-oriented Era

A period in business history when the focus was on production efficiency and product capabilities rather than on understanding the needs and preferences of consumers.

Sales-oriented Era

A period in history where businesses prioritized selling as many products as possible, often with aggressive sales tactics, focusing on sales volume over customer needs.

Market-oriented Era

A period in business thought where the focus is on understanding and satisfying the needs and preferences of customers through research and market analysis.

Retailing-oriented Era

A period in business history marked by the dominant focus on retail activities, where selling direct to customers through various retail outlets was prioritized.

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