What Is the Main Difference Between Fads and Fashion

question 63

Multiple Choice

What is the main difference between fads and fashion?

• A) Fads are only followed by the lower classes,while fashions tend to be restricted to the upper classes.
• B) Fashions tend to be longer lasting and more widespread than fads.
• C) Fads are followed by narrowly defined groups,while fashions are followed by more widely dispersed collectives.
• D) Fads tend to "trickle down" from the upper classes,while fashions are adapted by everyone simultaneously.

---

Definitions:

Emergency Supplies

Items and resources stored in preparation for unexpected events or disasters to ensure survival and safety.

Strategic Marketing Process

A methodical approach to planning and executing marketing strategies to achieve business objectives.

Marketing Program

A coherent and structured set of marketing strategies and activities aimed at achieving specific business goals.

Organization

An entity comprising multiple people working together towards a common goal, which can be classified as businesses, government bodies, or not-for-profits.