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The Alpha Car Wash is known for the quality way in which every car is hand cleaned. The Beta Car Wash uses machines, so consumers are generally willing to pay a higher price for Alpha's services. The Auto Washers union at Alpha has just succeeded in obtaining a substantial wage increase. What will likely happen as a result?
Perceptual Set
A mental predisposition to perceive one thing and not another, influenced by expectations, emotions, and experiences.
Transduction
The process by which a cell converts a signal or stimulus from one form to another, commonly used in reference to sensory information or genetic engineering.
Sensory Adaptation
A process in which sensory receptors progressively lose sensitivity to constant external stimuli over time.
Novel Stimuli
New or unfamiliar stimuli that can attract attention and provoke responses not conditioned by previous experience.
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