ABC Is a Company Which Is Involved in Selling Data

question 51

Multiple Choice

ABC is a company which is involved in selling data that is designed to serve information needs of firms like PepsiCo and Coca-Cola.The data are primarily collected through surveys,purchase and media panels and scanners.What kind of service does ABC provide in the marketing research industry?

• A) internet service
• B) data analysis service
• C) limited-service suppliers
• D) coding and data entry services
• E) syndicated services

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Definitions:

Nelson Rockefeller

An American businessman and politician who served as the 41st Vice President of the United States from 1974 to 1977 under President Gerald Ford and was the 49th Governor of New York.

Richard M. Nixon

37th President of the United States, known for his involvement in the Watergate scandal and eventual resignation.

Panama Canal

A significant engineering project completed in 1914, connecting the Atlantic and Pacific Oceans and significantly impacting global trade routes.

Spiro Agnew

The 39th Vice President of the United States, serving under President Richard Nixon, and known for his resignation due to accusations of bribery and tax fraud.